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Foto Heidi Pfannes
06.07.2016 14:45
by Heidi Pfannes

Nobody is perfect when starting in e-commerce. This is not so bad in general, since you will learn from your mistakes. However, there are false moves that can cause unwanted costs if you lose customers or spend more money than necessary. Such mistakes should be avoided right from the start – we will point out two of them.


Foto Heidi Pfannes
29.06.2016 15:00
by Heidi Pfannes

When selling online the content of your packages is not the only thing that is important. Your shipment´s packaging also plays a major role and fulfils several functions at once. We will introduce you to the most fundamental and relevant functions and show you how you can optimize your packaging in a way that it has a positive influence on your store.


Foto Heidi Pfannes
01.06.2016 15:53
by Heidi Pfannes

Customers often rely on their gut feeling when deciding which store to purchase an item in. But this doesn't mean that your business' success is simply a game of chance. Customers will associate your store's design - its look & feel - with specific emotions. A good design can also improve your store's usability and ensure that customers have a positive shopping experience. We want to inspire you with five of the hottest web design trends in e-commerce.


Foto Heidi Pfannes
11.05.2016 15:50
by Heidi Pfannes

Search engine optimisation (SEO) is a must-have for modern online stores. The right keywords can increase your store's visibility and help your business move up in the search results. However, SEO is a bit more complicated for online stores than for blogs or websites. This article gives you a few tips and teaches you what you should pay attention to.



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