Search engine optimisation (SEO) is a must-have for modern online stores. The right keywords can increase your store's visibility and help your business move up in the search results. However, SEO is a bit more complicated for online stores than for blogs or websites. This article gives you a few tips and teaches you what you should pay attention to.
Most online sellers have heard about content marketing at one time or another. But many sellers do not understand how this type of marketing relates to e-commerce and they hesitate to use it for their own businesses. This article tells you what content marketing is all about. We'll explain how to use it and how it can benefit your online store.
plentymarkets 5.1 offers two new functions that will help you to avoid 404 errors. 404 errors (page not found) can be caused easily during your daily business, e.g. by changing your product range or reorganizing your category structure.